Reviews of The Big Letter Hunt in the East End of London

A brand new independent publishing house Tower Block Books wants us to explore architecture and typography from a more playful point of view. Its first beautifully printed publication, The Big Letter Hunt, “found” letterforms from around London’s East End.
Discover the Typography of your City with The Big Letter Hunt, AIGA

A new indie publishing company run by an architect and a graphic designer presents its first publication — a visual exploration of giant letterforms in the city landscape.
Alphabet City, Grafik

Amandine Alessandra & Rute Nieto Ferreira see letters everywhere, and now they have channelled their witty insights into a nifty paperback published by Tower Block Books. Beautifully produced as a numbered limited edition, printed by risograph and including a map to set out in search of this idiosyncratic East End typography, The Big Letter Hunt is a modest imaginative triumph.
An East End Alphabet, Spitalfields Life

A pair of two-year old toddlers are credited with inspiring a charming new book, The Big Letter Hunt in the East End of London, which shows readers the letters hidden within the architecture of the area.
The Big Letter Hunt, Design Week

Amandine Alessandra and Rute Nieto Ferreira’s risograph-printed book is at once a game, an alphabet book, and lesson in how to look.[…] The Big Letter Hunt is accessible and intelligent in its approach, and highly infectious as a game, demonstrating how contemporary design trends and high quality visual literature for children can go hand in hand.
The Big Letter Hunt, Look/Book–The online magazine for illustrated children’s books